
DISCOVER NETWORK
Delivering “Real Power” to Discover merchant marketing.
DISCOVER NETWORK
Delivering “Real Power” to Discover merchant marketing.
PROJECT NAME
Real Facts. Real People.
ROLE
Creative Direction
Art Direction
Branding
Discover Network needed a fresh approach to convince merchants to add Discover as a payment option. We traveled across the country conducting research and talking to both merchants and customers. From insights gathered, we crafted a story of the value Discover brings to small businesses and for their customers.
Campaign included videos, print and a brand toolkit filled with testimonials and photography to be used in merchant communications.